Category archives: Best of

Proof that little design changes can make a big difference to conversion

A month ago I wrote that little design changes can make a big difference to conversion and now here’s the conclusive proof.

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What is Search Engine Optimisation (SEO) and how can it be achieved

The concept of good SEO is for your website to appear well in the natural rankings of Google/Yahoo/MSN/etc as opposed to the paid for listings (which cost money and don’t perform as well).

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Usability Testing – the Examples

Yesterday, I briefly talked about the theory behind the testing I carried out for my degree project on CMS. Today I’ll mention the specific problems I found and how I counteracted them.

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Usability Testing – the Theory

Recently I’ve just come through some thorough usability testing for my degree’s major project. Here I’ll cover the theory and tomorrow I’ll talk about some of the specific problems I encountered with Content Management Systems.

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