Last week, after moaning about the deluge of emails I get from unqualified leads I decided to do something about it. So I’ve beefed up a section of my site with details for about web design for small business clients.
This section is a long time coming for me, and it is my attempt to stop myself writing and rewriting the same email to prospective clients explaining how my process works, how much things cost why they need to give me more details in order for me to cost and plan their project. My aim is for my direct clients – since moving into office space, I have found myself gaining more and more direct client work and less digital agency work recently – to find the process of working with me to be as smooth and painless as possible especially if they’re new to web development and/or have had very little experience in working with web developers before me.
This section will hopefully be constantly evolving and right now I’m not 100% sure if the tone of voice I’ve used is wholly suitable, I guess I’ll wait to see some feedback from clients (both current and prospective) as to whether I’ve got this correct or not.