Archive for 2006

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mezzoblue website redesigns

Dave Shea, creator or CSS Zen Garden, has redesigned his personal website, mezzoblue.

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Accessible HTML Form Design Tip: Checkboxes/Radio buttons

Quickly make your check boxes and radio buttons more accessible and usable by adding a label and an id.

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visitmanchester.com – great idea, poor website

I live in Manchester, and I absolutely love it. I think it’s so great that loads of people should come and visit to see the city’s sights. So why does Manchester’s new tourism website visitmanchester.com not impress me in the slightest?

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A better shopping cart

New Clickz case study: A better shopping cart

Greenpeace tell Apple to sort it out

Greenpeace’s fake Apple site.

Ecommerce Conversion Tip: Remove distractions from the checkout process

A tip often mentioned for improving checkout drop-off rates is to remove distractions from the checkout process.

Certain figures get bandied about for checkout drop-off rates from 60-90%. Every ecommerce site’s products and therefore, customers are different and so are their checkout processes, so it’s difficult to state what is the average complete rate for an online checkout. The best solution is to monitor what drop-off rate and then try to improve it.

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YouTube is brilliant

I can easily imagine myself becoming addicted to YouTube, quitting my job and spending the rest of my life watching fake amateur video blogs or kids robot dancing.

In fact I’ve just spent that last 5 minutes watching a guy who took a picture of himself everyday for the past 6 years then spliced it all up together – it’s hypnotic.

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Getting people to click the ‘Zoom Image’ link

This week I embarked on an experiment to try and see if I could improve the number of people clicking on the ‘Zoom Image’ link that features underneath all product images on the product details page on the JJB Sports website.

The Zoom link is a very common feature on ecommerce sites therefore, you’d expect it to be highly used by the general public. I monitor everything on site with Google Analytics and I can tell you that less than 0.5% of people on the JJB site either click the zoom image text link below the image or the click the actual image.

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How to use microformats

Thank the Lord, someone is finally explaining how to use mircoformats!

Tell the Guardian how they can improve their website

Tell the Guardian how they can improve their website

Making WordPress more accessible

Article about making WordPress’ more links accessible.

Proof that little design changes can make a big difference to conversion

A month ago I wrote that little design changes can make a big difference to conversion and now here’s the conclusive proof.

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PHP style switcher

PHP style switcher from 456 berea street. Awesome.

What’s the best day to send email?

What’s the best day to send email?

John Lewis – great fluid design pity about the tables

This week I discovered the John Lewis website and I must say it has mightily impressed me. The only thing that troubles me is the HTML/Javascript code lying beneath.

Admittedly, isn’t as awful as some (we’ve all seen worse) it isn’t as forward thinking as the website would suggest. A quick View Source reveals the culprit… Microsoft Visual Studio.NET 7.0

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